Digital Marketing Agency for E-commerce
Marketing Strategies, Customer Journey Optimization, Paid Advertising, Email Marketing, Custom Build High quality Website ... Whatever you wish, we got your back.
Why Choose Digital Marketing Agency For E-Commerce?
E-Commerce is becoming the default way people buy things. But this doesn’t make the business easy, since new companies are popping up every day.
Also…setting up a shop online doesn’t make the sales magically appear just by themselves. That’s where we take over.
We help clients MAKE money, and not just spend it. Our team of experts will take care of your business and scale it to the next level.
We will create and optimize media campaigns in a way, where Your company reaches its goals and grows its sales.
We provide services from ad creatives to multi-channel strategies to setting up your tech stack so that no insight is missed.
What services can we offer you?
Facebook and Instagram Ads
Reach your potential customers who spend time on the most popular social media networks.
We find audiences that generate the most on advertising spend and select the most appropriate ad formats. We adapt them to different stages based on the consumer’s purchase journey.
Email Marketing
Email marketing unites many mediums to reach different market segments with highly targeted content. We create content and build data infrastructure to deliver campaigns and track content consumption behavior. We:
- Set Goals
- Use Automation
- Maintain an Excellent Sender Reputation
- Keep a Clean List
- Respect Your Audience
- Be Mobile-Friendly (but Target Desktops!)
- Use a Welcome Series
- Build a Better Abandoned Cart Series
Influencer Marketing for eCommerce Websites
We find you a suitable influencer who will resonate with your brand either for brand awareness or conversion-led campaigns. We take care for:
- Reaching the right people at the right time to achieve measurable goals
- Communication with influencers
- Authentic connection to the brand
- Generating brand awareness
- Drive traffic
- Increase conversions
- Increase media value
Tracking, Dashboards & Analytics
With predictive analytics we help e-commerce businesses identify trends, indicators, and patterns. We discover potential trends, opportunities or threats, before they develop into crises.
Dashboards help you see your performance and make the information easy to digest. When creating dashboards we firstly try to make the decision process data-centric.
But they can also offer so much more – a unique way to explore your business information in a new, fun and stimulating way.
Google Ads
Been wondering how to run Google Ads?
Search and display advertising is one of the best ways to reach your target audience once you discover the true motivation driving users to your site. If you’re a retailer, we can use Shopping campaigns to promote your online and local inventory, boost traffic to your website or local store, and find better-qualified leads.
An Example of How Goodish Helped A Client Achieve Significant Growth
A steady flow of low-cost sales
We often deal with too complex improvements and thus forget the basic things such as optimization of the website for the phone or a pleasant UX experience when a customer lands on a website. It is with this approach that we also tackled the MHN customer and we first optimized UX on the mobile phone as we know that today 70% of traffic comes via mobile devices. This change alone led to 25% sales growth.
Focus on ROAS!
First, we evaluated the clients leads and determined their top clients. Then, we started targeting more clients that are similar in their demographics and web behavior. Instead of just getting Modern House Numbers more sales, we focused on bringing in their top segment of clients for the maximum ROAS. With this approach, we manage to consistently bring more quality business. In exchange, this enables them to work less while achieving more.
Continuous Growth
Here’s something you might find funny at first- it is not all about the results. It is about the system and the philosophy behind it. Here at Goodish, we are data-driven and detail-focused. We ́ll test everything. We ́ll make a ton of creatives and test them until we start seeing better conversion rates.
With Modern House Numbers (as with many of our clients), utilizing Google’s and Facebooks AI was and still is a critical factor for success. We have optimized their growth engine and ensured that we can quickly and efficiently respond to the client’s demands.
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"With research in the client's niche, competitors, and users, Goodish Agency provided a better understanding of the client's customers. Their research gained positive feedback when the client changed their website design, as well. Overall, their communication skills were most commendable."
Read on Clutch
Marko Sladič, CEO at Hemptouch
"With research in the client's niche, competitors, and users, Goodish Agency provided a better understanding of the client's customers. Their research gained positive feedback when the client changed their website design, as well. Overall, their communication skills were most commendable."
Read on Clutch
Marko Sladič, CEO at Hemptouch
"The Goodish Agency team garnered overwhelming praise with the results of the PPC campaign. They helped gain 300 customers for the client and optimized their ROI by 1000%. On top of that, they were very responsive and proactive in terms of project management, demonstrating their expertise."
Read on Clutch
Blake Goodwin
"The Goodish Agency team garnered overwhelming praise with the results of the PPC campaign. They helped gain 300 customers for the client and optimized their ROI by 1000%. On top of that, they were very responsive and proactive in terms of project management, demonstrating their expertise."
Read on Clutch
Blake Goodwin
FAQ about Goodish Agency
First and foremost you must know your target audience. Judging by the industry, your audience is probably interested in fitness. This means that you should produce useful content related to this segment. You should create value for the population that is interested in fitness because that is how they will discover you and engage with your brand. You could create blogs, videos, infographics, product reviews, and interviews for your audience. Don’t let the small budget get in the way here, as you can create content on social media practically at no cost. Rome wasn’t built in a day and neither are Instagram accounts with 100k followers. It may seem tedious but don’t let it drop. Put the work in and you’ll see the numbers rise.
There is no written rule on which platform you should start with as an advertiser. Simply put, you need to be where your potential customers are. Every brand is different and has its own needs. If you have budget obstacles then focus on 1 or 2 channels and be present on the others only passively. The focus should be on more established channels such as Facebook and Google, currently still the two most used sales channels. You can test and carve out a niche in other platforms but the stress for great creatives is often emphasized further on these platforms (which may be more expensive to invest in at an already limited budget). That said, if you have creatives or can draft creatives that fit those platforms, I would dedicate a test budget if the channel makes sense for the audience (TikTok/Snapchat are both great arbitrage opportunities to set-up test budgets on).
We recommend that your website include reviews. Any ratings contribute greatly to SEO and, of course, to building the trust of users. To help with ratings, you can use a tool like Reviews.io to improve the position of your website. The other thing I recommend is video content. Google prefers video content, and in addition, you can use keywords in videos, descriptions, and subtitles, just like you use in blogs to improve your SEO.
The high frequency of purchases is one of the best indicators. If it’s a product that someone needs to buy multiple times and stays true to your business in the process, this is a winning combination for good long-term sales.
In the initial phase, you can turn on Facebook ads even if you do not have the product in stock yet. This way, you will quickly get feedback on whether the product is a potential best-seller. Do this with a relatively low budget, and the result will be noticeable after the first day. And if someone orders your product that you actually do not have, just simply tell him that the product is out of stock and offer him some other product for a discounted price.
If it’s a new product you’re launching, why not let a top segment of your most loyal customers test it out and give you feedback? You could send them a free sample with their next order and ask them to rate the product based on particular criteria: such as packaging, quality, smell, and consistency.